
Avinash Kaushik 何许人?他中文名叫:卡希客,《精通Web Analytics:来自专家的最佳Web分析策略(Web Analytics:An Hour a Day)》的作者,Web Analytics 2.0是《精通Web Analytics》的第二版。
《Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity》英文版简介:
Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja!
英文版PDF电子书下载地址:
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